Customer Relationship Management

Customer Relationship Management

What is CRM   Customer Relationship Management (CRM) is a strategy that companies use to manage relationships and interactions with their customers or prospects. Its main goal is to foster better relations with customer, helping to retain existing customers which...
Email Marketing

Email Marketing

For those of you who were around the early days of email and AOL, one of the fondest memories was hearing that default phrase, “You’ve Got Mail”. It made us feel important to know that people would care enough to respond or get in touch with us. Businesses would carry...